Norbert Schwarz

nschwarz@umich.edu

Research Professor, ISR; Professor of Psychology, LS&A; Professor of Marketing, Ross School of Business Administration

Schwarz received a PhD in psychology and sociology from the University of Mannheim and formerly held affiliations with the University of Heidelberg and Zentrum fuer Umfragen, Methoden, und Analysen (ZUMA) in Mannheim, Germany. His research interests focus on human judgment, including social cognition, the interplay of feeling and thinking, and the role of conversational processes in reasoning. He investigates the role of these and related variables in the question answering process, paying particular attention to the emergence of context effects in self-reports of attitudes and behaviors.

Selected Publications:

Schwarz, N., and Skurnik, I. (2003). Feeling and thinking: Implications for problem sloving. In J. Davidsons and R. Sternberg (Eds.), The nature of problem solving (pp. 263-292) Cambridge, UK: Cambridge University Press.

Schwarz, N., Bless, H., Wänke, M., and Winkielman, P. (2003). Accessibility revisited. In G. V. Bodenhausen and A.J. Lambert (eds.), Foundations of social cognition: A Festschrift in honor of Robert S. Wyer, Jr. (pp. 51-77). Mahwah, NJ: Erlbaum.

Bless, H., Schwarz, N., and Wänke, M. (2003). The size of context effects in social judgment. In J.P. Forgas, K.D. Williams, and W. von Hippel (eds.), Social judgments: Implicit and explicit processes (pp. 180-197). Cambridge, UK: Cambridge University Press.

Web site: http://sitemaker.umich.edu/norbert.schwarz